The Digital Strategy Lab is for those looking for a deep dive in integrating digital technology in all areas of a business, including business processes, culture, and customer experiences. Join AI adoption expert Chris McKay to learn how to leverage a range of technologies to enable automation (including AI, big data, cybersecurity, and technology infrastructure), ramp up data-driven decision making, and streamline operations.
Week 1: Surveying Your Digital Landscape
In this session, we’ll explore the transformative potential of adopting digital technology in all areas of your business. Learn the fundamentals of various tools, delve into real-world applications, and develop practical strategies with the USAGE framework.
Key Takeaways:
- Deepen your AI terminology knowledge for effective communication and understanding
- Review use-cases to solve real business needs
- Assess your business's digital standing and plan for future growth
Week 2: Strategic Digital Integration: Align Technology with Your Business Objectives
Discover powerful AI tools to accelerate your business operations. Learn how to enhance your understanding and implementation of AI initiatives in your business by focusing on aligning them with your business goals, ultimately creating a strategic roadmap for adoption. We’ll also cover Responsible AI, exploring governance, ethics, safety, and data maturity.
Key Takeaways:
- Identify key opportunities for leveraging digital tools and platforms to enhance your business processes and outcomes
- Understand the importance of Responsible AI practices and data maturity
- Create a strategic roadmap for AI adoption aligned with business goals.
Week 3: Evaluating Performance and Refining Your Strategy
In this final session, we'll focus on the practical aspects of implementing your digital strategy and evaluating its effectiveness. Learn how to execute your digital roadmap, manage change within your organization, and establish metrics to measure the success of your AI initiatives. We'll also discuss the importance of continuous learning and adaptation in the rapidly evolving AI landscape.
Key Takeaways:
- Establish metrics to define and evaluate success and ROIs for your digital strategy
- Understand change management strategies for successful AI integration
- Recognize the importance of continuous learning and adaptation
Course expectations:
We ask that you...
- Come willing to engage, learn, and grow
- Commit to full participation each week
- Actively participate in the daily actions provided by your track coach
- Plan to set aside 3 - 4 hours per week to participate in the track coursework
- Try new things and have fun!
Live Sessions Schedule*
WEEK 1
First Coaching session with Chris
Monday, 15 July at 12PM ET (60 min) (Convert to your time zone)
Live Q&A with Chris
Thursday, 18 July at 9PM ET (30 min) (Convert to your time zone)
WEEK 2
Second Coaching session with Chris
Monday, 22 July at 8PM ET (60 min) (Convert to your time zone)
Live Q&A with Chris
Thursday, 25 July at 8:30 AM ET (30 min) (Convert to your time zone)
WEEK 3
Final Coaching session with Chris
Monday, 29 July at 10 AM ET (60 min) (Convert to your time zone)
Bonus Session with Jane Frankland:
Managing and Preventing a Cyber Crisis
Wednesday 31 July at 9AM ET (60 min) (Convert to your time zone)
Live Q&A with Chris
Thursday, 1 August at 7PM ET (30 min) (Convert to your time zone)
*At EO, we are committed to provide valuable content and engage with participants from various time zones. We understand that scheduling live sessions can be challenging, considering the diversity of our attendees. Our goal is to strike a balance that allows us to reach as many participants as possible while considering the logistical constraints involved, including speaker’s availability.
ALL SESSIONS WILL BE RECORDED AND WE WILL SHARE THE RECORDING WITH REGISTRANTS AFTER EACH SESSION.